How do you maintain a no-BS style 🎙 CRO·CAFE

How do you maintain a no-BS style

With

Shiva Manjunath

(

Speero

)

For this episode we have Shiva Manjunath from Speero dropping some (painful?) CRO truthbombs for the new year...

Recorded during

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Audio only:

Episode host

Guido X Jansen

Guido has a background as Cognitive psychologist and worked as CRO specialist on both the agency and client-side. In 2020 Guido won the individual Experimentation Culture Award.

Shownotes

Speero.com

Book(s) recommended in this episode

Transcript

Please note that the transcript below is generated automatically and isn't checked on accuracy. As a result, the transcript might not reflect the exact words spoken by the people in the interview.

How do you maintain a no-BS style

With

Shiva Manjunath

(

Speero

)

Episode guest

Shiva Manjunath

Episode host

Guido X Jansen

Shownotes

Book(s) recommended in this episode

Transcript

The Art and Science of Converting Visitors into Customers

Confession time: Sequential testing and why machines won't replace us any time soon

CRO Flywheel: How Microsoft Kickstarted the A/B testing Momentum and keeps it going

How to do server-side experimentation

The 2020 State of Conversion Optimization Report

Smashing bias myths (plus, why "600+ psychological principles for driving behavior is total BS)"

CRO Salaries: Agency vs Client-side vs Freelance

Why humanizing data, especially in times of less human contact, is so important

How do you maintain a no-BS style

With

Shiva Manjunath

(

Speero

)

Episode guest

Shiva Manjunath

Episode host

Guido X Jansen

Shownotes

Book(s) recommended in this episode

Transcript

Some other recordings from

:

Some other episodes you'll (probably) also like:

The Art and Science of Converting Visitors into Customers

Confession time: Sequential testing and why machines won't replace us any time soon

CRO Flywheel: How Microsoft Kickstarted the A/B testing Momentum and keeps it going

How to do server-side experimentation

Some similar episodes you might like:

The 2020 State of Conversion Optimization Report

Smashing bias myths (plus, why "600+ psychological principles for driving behavior is total BS)"

CRO Salaries: Agency vs Client-side vs Freelance

Why humanizing data, especially in times of less human contact, is so important

Here, help yourself to a cup of CROppuccino