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Oscar Nogueras CEO & Lecturer at Ontranslation - CRO.CAFE podcast guest

Oscar Nogueras

Founder

🌐 Global Content Strategist | AI Communication | International Corporate Communications | International Digital Marketing | Multilingual SEO Translation | Cross-Border Ecommerce & Amazon | International Speaker

🇪🇸Spain

About Oscar Nogueras

Want to scale your brand globally, but your communication strategy isn't landing across markets? Struggling with underperforming international SEO or unclear brand messaging abroad? 🤖 Curious how AI and language can drive smarter, scalable global growth? I'm a global communications strategist and international digital marketing expert, helping B2B and B2C brands expand across borders through strategic content, multilingual SEO, and AI-driven localization. I specialize in making brand messages resonate anywhere in the world. I’ve spent 15+ years crafting cross-border content strategies and leading multilingual communication initiatives. I founded Ontranslation to connect brands with international audiences through language and strategy, Ontraining to build communication skills for global teams, and more recently AB Localization, a SaaS platform that blends AI, A/B testing, and localization to optimize global messaging. As an international speaker, podcast host (Global Bonds Podcast), and university lecturer at UAB (SEO & SEM Translation), I’m passionate about sharing actionable insights on cross-cultural growth and digital expansion. Let’s connect if you’re looking for a strategic partner to elevate your international brand strategy. Focus Areas: Global Marketing & Corporate Communications | International Digital Strategy 🤖 AI + Language for Global Brand Growth | 🛒 Cross-Border Ecommerce & Marketplaces Brand Positioning & Multilingual Content Strategy | 🛍️ Amazon & Marketplace Expansion

Career Journey

Founder

AB Localization Self-employed
Barcelona, Catalonia, Spain Remote

At AB Localization, I turned a bold idea into a smart SaaS: make localization measurable, scalable, and truly global. Fill out a form and receive two culturally adapted versions of your text using AI, then lets you A/B test them to see which one connects best with your target market.

Founder

Ontranslation - Global Content Strategies To Deliver Locally Full-time
Barcelona, Catalonia, Spain Hybrid

I founded Ontranslation to bridge the gap between global ambition and local relevance. We craft multilingual content strategies for brands ready to scale across borders, combining localization, transcreation, and multilingual SEO. From digital marketing translation to ecommerce adaptation, we help clients communicate effectively in any language and culture. Our mission To make your brand feel local everywhere.

University Lecturer on SEO translation

Universitat Autònoma de Barcelona Part-time
Barcelona, Catalonia, Spain On-site

I teach Digital Marketing and Translation, CMS and SEM and SEO translation. I guide students through the intersection of linguistics, search algorithms, and marketing strategy, equipping them to optimize content for international visibility. It s not just about translation; it s about making content perform globally.

Marketing Communications Coordinator

Associació de SEO en català Part-time
Barcelona, Catalonia, Spain Remote

Member of the Board of Directors. We are committed to helping professionals and businesses increase their online visibility and ensuring that Catalan, across all Catalan-speaking territories, holds a prominent place in the digital world.

SEO Translation and Localization trainer

Translation Technologies Academy Self-employed
Barcelona, Catalonia, Spain Remote

I deliver an introductory session on SEO translation, the same subject I teach more extensively at the Universitat Autònoma de Barcelona. My goal is to spark awareness of how multilingual content, when optimized for search, becomes a powerful tool for global reach.

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