Dr. Tim Wiegels

I work with founders and executive teams to turn data into a strategic asset – not a headache. As an Executive Data Advisor and former VP Data @ FREE NOW (100+ FTEs, multi-market, multi-brand), I help companies define the right KPIs, build scalable data cultures, and align business needs with usable, smart data infrastructure. I combine a PhD in Structural Bioinformatics with 15+ years of real-world experience – from building models and pipelines to leading international teams and shaping C-level strategy. I bring leadership experience and a pragmatic, use-case-first mindset. I don’t just advise – I help execute. Whether it’s about AI use cases, marketing measurement, platform architecture or just getting your data team unstuck – I help you move from chaos to clarity. Clients come from mobility, health, retail, streaming, delivery and more. Also: keynote speaker, podcaster & co-host, workshop host, mentor – and bass singer in the world’s finest choir: the Hamburger Goldkehlchen. Let’s turn your data mess into momentum.