Optimizing Conversion Rates by Working on Just One Page. Genius or Madness?
July 5, 2021
| Season
3
,
,
Bonus
Episode
13
Optimizing Conversion Rates by Working on Just One Page. Genius or Madness?
With
Rishi Rawat
(
Frictionless Commerce
)
Do you ever feel overwhelmed by all the CRO things you could be working on? Why not just limit everything you do to a single page... Would that even work?
Guido has a background as Cognitive psychologist and worked as CRO specialist on both the agency and client-side. In 2020 Guido won the individual Experimentation Culture Award.
Shownotes
Here is the room air purifier test where Rishi added the two buttons "I have 2 minutes" and "I have time" buttons and saw a 30.56% lift. Here are my other case studies:https://www.frictionless-commerce.com/case-studies/
Please note that the transcript below is generated automatically and isn't checked on accuracy. As a result, the transcript might not reflect the exact words spoken by the people in the interview.
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Woops! The above episode is the only one we recorded at this event :)
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